TINDIRINDIS

A REBRAND PROJECT FOR AN INTERNATIONAL ANIMATION FESTIVAL

The previous branding was dull and outdated, lacking cohesion and identity beyond the logo. It failed to differentiate the festival from its competitors, making it nearly invisible to the general public in today’s fast-paced world.  The goal of this rebrand was to modernize the festival’s image and make it more noticeable while preserving the brand’s core values. A successful rebrand would not only elevate the festival’s visibility but also foster a welcoming community of animation enthusiasts.